Independent Analysis

Cookie Policy – Grand National Betting Odds Analysis

Details on cookies used on this site: analytics, preferences, and how to manage your consent settings.

This cookie policy explains what cookies are, how this website uses them, and how you can control your preferences. It should be read alongside our Privacy Policy, which provides broader information about how we handle personal data.

What Cookies Are

Cookies are small text files that are placed on your device (computer, tablet, or mobile phone) when you visit a website. They are widely used to make websites function efficiently, to remember your preferences, and to provide information to website operators about how their site is being used. Cookies are stored by your web browser and can be read by the website that created them on subsequent visits.

Cookies can be “first-party” (set by the website you are visiting) or “third-party” (set by a different domain, such as an analytics or advertising service). They can also be “session” cookies (deleted when you close your browser) or “persistent” cookies (remaining on your device for a set period or until you delete them manually).

How We Use Cookies

This website uses a limited number of cookies for specific, defined purposes. We do not use cookies for targeted advertising, behavioural profiling, or retargeting. The cookies used on this site fall into the following categories.

Strictly Necessary Cookies

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These cookies are essential for the basic operation of the website. They enable core functionality such as remembering your cookie consent preference so that you are not asked repeatedly on each visit. Strictly necessary cookies do not require your consent under UK law, as the website cannot function properly without them.

CookiePurposeDurationType
cookie_consentStores whether you have accepted or declined non-essential cookies12 monthsFirst-party, persistent

Analytics Cookies

We use analytics cookies to understand how visitors interact with this website. This helps us identify which content is most useful, where visitors encounter difficulties, and how we can improve the overall experience. Analytics data is processed in aggregate and anonymised form. We use Google Analytics for this purpose.

CookiePurposeDurationType
_gaDistinguishes unique visitors by assigning a randomly generated identifier2 yearsThird-party (Google), persistent
_ga_*Maintains session state for Google Analytics 42 yearsThird-party (Google), persistent

Google Analytics uses IP anonymisation on this website, meaning the last octet of your IP address is masked before any processing or storage occurs. You can learn more about how Google processes data by reviewing their privacy policy at policies.google.com/privacy. Google also offers a browser opt-out add-on at tools.google.com/dlpage/gaoptout.

Preference Cookies

This website does not currently use preference cookies such as those for language selection or display settings. If this changes in the future, this policy will be updated accordingly.

Advertising and Tracking Cookies

This website does not use advertising cookies. We do not serve display adverts, participate in ad networks, or set cookies for the purpose of tracking you across other websites.

Your Choices

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When you first visit this website, you are presented with a cookie consent notice that allows you to accept or decline non-essential cookies. Strictly necessary cookies are set regardless of your choice, as they are required for the website to function.

You can change your cookie preferences at any time. If you initially accepted analytics cookies and wish to withdraw consent, you can do so by clearing your browser cookies for this website. On your next visit, the consent notice will appear again, and you can make a new selection.

Browser-Level Controls

Most web browsers allow you to manage cookies through their settings. You can typically configure your browser to block all cookies, block only third-party cookies, delete cookies when you close the browser, or receive a notification before a cookie is set. The specific steps vary by browser. Instructions for the most commonly used browsers are available at the following locations.

Google Chrome: support.google.com/chrome/answer/95647

Mozilla Firefox: support.mozilla.org/en-US/kb/enhanced-tracking-protection-firefox-desktop

Apple Safari: support.apple.com/en-gb/guide/safari/sfri11471/mac

Microsoft Edge: support.microsoft.com/en-us/microsoft-edge

Please note that blocking or deleting cookies may affect the functionality of this and other websites. In particular, if you block all cookies, the cookie consent mechanism will not be able to remember your preference, and you may see the consent notice on every visit.

Cookies Set by External Services

This website contains links to external websites, including the Gambling Commission, the British Horseracing Authority, GambleAware, GamCare, and GAMSTOP, among others. We do not control the cookies set by these external services. If you follow a link to an external website, that website’s own cookie policy will apply.

Embedded content from third-party services, if present, may set their own cookies when the content loads. We aim to minimise the use of embedded third-party content, but where it is included, the relevant third party’s cookie policy governs those cookies.

Changes to This Policy

We may update this cookie policy from time to time to reflect changes in the cookies we use or in applicable regulations. Any updates will be posted on this page with a revised date. We encourage you to check this policy periodically.

Further Information

For more detailed information about cookies and how they work, you can visit the Information Commissioner’s Office guidance at ico.org.uk/for-the-public/online/cookies.